Aleyant Pressero W2P Software v5.4.5 Released!

You rely on Aleyant to make online ordering easy and convenient for your customers. This gives you a competitive advantage to sell more printing. Of course, people are increasingly using their smartphones to buy things online, so why not print?

New W2P Software Feature: Responsive Skins for Mobile Devices

Ordering printing from a mobile device is coming of age. Of course your Aleyant eDocBuilderTM interactive design online templates have been mobile-friendly for years. Because your Pressero storefront business is built on enabling ordering anytime, anywhere, a mobile version will soon become essential for some of your customers.

With that in mind, Aleyant is keeping you on the leading edge with four new, mobile-friendly “responsive design” skins. These beautiful skins were recently added to your growing Pressero website library and are available for immediate use! Best of all, they are free.

These designs automatically adapt the store layout to your customer’s viewing device and can eliminate your customers dealing with tedious pinching and zooming.

Mobile friendly version of web to print software

Bonus! Rotating Banners

These new designs also support something many have asked for more, more, and more of: rotating banners. Check out a sample of one of the new responsive designs here: http://www.myownprintshop.com/

Wait, There’s More

The new responsive designs also enable your customers to choose how they want the products and categories to display on the home page. The default is rows & columns, but can be changed to a list view instead. There is also a “Featured Products” ribbon your customer can use to scroll through highlighted products.

Ready to Apply a Mobile Friendly Skin to your Web-to-Print Storefront?

You can view the new Responsive Skins web-to-print feature in the Pressero Admin under Site > Skins > Select Skin Tab.

  • These new skins are are free

  • Included with all plans

  • They are self-optimizing for use with a wide range of smartphones, tablets, laptops, and desktops

  • All support 5 rotating banners

  • Your customers can choose to display the home page products and categories with either rows and columns, or as a list

  • Home page “Featured Products” ribbon

Of course you still have all the same great controls for customizing the navigation menu content, the color scheme, the branding, domain name, the site text, product descriptions, the images, individual page URL’s, SEO, and more.

Thanks to all the Aleyant clients who suggested this new “mobile-to-print” feature! Stay tuned for upcoming posts about additional new features! Click here for more information about our web-to-print software.

Posted in design online, printshop e-commerce, W2P, W2P Software, W2P storefront, Web to Print, web to print software, Web to Print Solutions, web to print storefront, Web2Print, Web2Print for mobile | Leave a comment

New Web-to-Print Productivity Feature: User Impersonation

Web to Print software solutions such as Aleyant Pressero enable a print service provider to publish, operate and manage a potentially unlimited number of printshop e-commerce websites that sell printing and related services. When a customer of one of these sites or portals needs help, sometimes it’s helpful for you to be able to see and experience what your customer sees by logging in as them.

Often this can be time consuming for both you and your customer. We are happy to announce that our developers have released an update to Pressero for impersonating a user with a single click!

Impersonating a User in a Web-to-Print Storefront

Within this new web-to-print feature you are able to log into a W2P site as a different user without needing or knowing their credentials. Among many other benefits, this will enable you to easily view how a site looks to an individual user or to troubleshoot any issues your users may encounter when trying to place an order. Thanks to all our clients who gave us feedback about this convenient new feature!

How to Turn On the “Impersonate a User” W2P Feature

Go to Admin > Preferences > General Setting

Available within B2B and B2C sites but will most commonly be used for B2B sites

Pressero W2P settings

Notice the new “Allow User Impersonation” check-box

Check the box and create a site master password for universal login.

Click Save when you are finished

To access this feature go to Sites > Site > Site Users. You will see a green arrow has now been added next to each users name. (Admin needs to have “Can Manage All Users” permission to do this).

Pressero Web to Print User Admin

After making an order as an impersonator, the site user will receive the email verification as if they ordered it themselves.

Web-to-Print is All About Convenience—for Both You and your Customer

With the new User Impersonation capability, Aleyant’s Pressero raises the bar yet again. If you would like some assistance or have questions, submit a support request, and we will be happy to help you!

Posted in web to print software, Web to Print Solutions, web-to-print features | Tagged , | 1 Comment

Marketing Automation – Beyond Passive Google Analytics

Google Analytics is great at collecting data. Marketing Automation is great at collecting data and then automatically applying it to create more leads, send out follow-up emails, and convert visitors to customers.

Automated List Generation and Email Campaigns for Lead Conversion

Marketing Automation is a new way for you to communicate with your customers, funnel leads, and advertise with hyper-tailored campaigns. By utilizing a marketing automation application, visitor data movements across your website can be analyzed and segmented marketing lists automatically created. These marketing lists are game changers when it comes to converting prospects to paying customers.

marketing-dashboard

Benefits of Marketing Automation

  1. Drive More Leads
  2. Convert Leads to Sales
  3. Automate Client Communications
  4. Attractive ROI

Marketing Automation Benefits Applied to Web to Print Storefronts

  1. Follow up with customers that have items in shopping cart
  2. Forms will Auto-Fill for customers being tracked
  3. Cross promote additional products to current customers
  4. Unlimited Email Marketing
  5. Automatic Trigger-Based Marketing Campaigns
  6. Instant Hot Lead Notifications to your sales team via SMS or Email
  7. Built in CRM Software or Direct linking to Sales Force & Sugar CRM
  8. Built in Marketing Dashboard – Tracking Google AdWords, Landing Page Analytics, Email Opens, Social, etc…

Greg Budrow is Vice President – Sales & Marketing, Core Integrated Marketing, offering the MultiTOUCH Marketing Automation system. www.coreintegrated.com/page/multipackages or 877.632.2673

Posted in Web to Print Solutions | Leave a comment

eDocBuilder 3.1.3 Released!

Last week, our developers rolled out a new version of Aleyant eDocBuilder™, our online design and variable data publishing system. These are the two new features included in the release that we think you’ll be most excited about:

Response Sets Available to Multiple Templates

Many clients have asked for the opportunity to create response sets for their web-to-print templates just one time and then be able to apply those response sets to additional templates. Based on this feedback, we’ve added this option. This is especially helpful when creating several templates for a B2B customer with multiple locations, for example, if the customer wants to make the addresses from five different locations available on their letterhead, business card, and envelope templates. In the past, the response sets for the addresses needed to be managed in all three templates separately. Now, you can create the response sets one time and apply them to the other two templates. If the address of a location changes, you only need to make that change in the Response Sets area of the first template.

To apply the response sets from one template to another, first set up the response sets in one template. Make sure you commit changes when you are done. In your subsequent templates’ master PDFs, give any fields that should use response sets the same name as they have in the original template’s master PDF. In the Response Sets page of the subsequent templates, select the first template’s name from the Other Template dropdown menu in the Use Response Sets From Other Template area. Then click “Use.” Don’t forget to commit changes when you are finished.

response sets to manage multiple locations in B2B web-to-print templates

Select your original template from the Use Response Sets From Other Template area to apply those response sets to your template.

 Convert to VB Button in HTML Field Scripting Area

eDocBuilder has long offered both the simpler HTML field scripting option as well as the more powerful, but more complex, VB scripting. Although VB script offers many more powerful options, many clients have reported difficulty in changing their HTML field scripting to VB script. We’re pleased to announce that converting your HTML field script to VB script is now as easy as clicking a button! In the HTML Markup area of a field’s Field Scripting tab, you’ll see a button that says “Convert to VB.” Simply click this button to automatically convert your HTML script to VB.

Easy HTML to VB script conversion for web-to-print templates with eDocBuilder

Easily convert your HTML field scripting to VB with the “Convert to VB” button in the Field Scripting tab.

There is not a button to convert your VB script back to HTML. This is because VB script can use many powerful options that cannot be translated into HTML. However, if you re-select HTML markup as the script type, you will be taken back to your original HTML script.

Our developers are always hard at work bringing great new features to both eDocBuilder and the Aleyant Pressero™ web-to-print solution. Make sure to stay tuned to our blog to hear about all the latest features as they are released!

Posted in design online, Web to Print, Web to Print Solutions, web to print templates | Leave a comment

Globis Partners with Aleyant Systems for Web-to-Print Education

Globis Inc., an Aleyant Systems partner based in the Philippines, recently hosted an informational event in Manila about successful implementation of web-to-print and variable data systems. Jeff Protheroe; Aleyant’s Vice President of Sales, Asia-Pacific, Middle East & Africa; was invited to speak about the Aleyant Pressero™ web-to-print solution and Aleyant eDocBuilder™ variable data and online template design software. We’re pleased to be able to share a few photos of this positive and educational day.

Philippines web-to-print educational event

A great group of industry professionals met in Manila to learn more about web-to-print and online design solutions available through Globis and Aleyant Systems.

Jeff Protheroe; Aleyant's Vice President of Sales, Asia-Pacific, Middle East & Africa; presents about the Pressero web-to-print software and eDocBuilder variable data template design solution.

Jeff Protheroe; Aleyant’s Vice President of Sales, Asia-Pacific, Middle East & Africa; presents about the Pressero web-to-print software and eDocBuilder variable data template design solution.

Thanks to Johnny Tamayo, Owner of Globis Inc., for organizing this great event!

Thanks to Johnny Tamayo, Owner of Globis Inc., for organizing this great event!

Posted in variable data printing software, Web to Print, Web to Print Solutions | Leave a comment